Social Media Camp Offers Virtual Summit For Non-Profits

September 9, 2021

VICTORIA – While the pandemic has twice forced the cancelation of Social Media Camp (SMC), Canada’s largest social media conference, the team at SMC have continued to provide educational opportunities over the past 18 months.

SMC’s next event is Social Media for Non-Profits Summit, a virtual event on September 22, 2021, aimed at helping charities learn more about social media and how they can use it to stand out in a crowded marketplace.

“The pandemic has impacted us all these last 18 months, and the non-profit sector is no different,” stated Tami Tate, CEO of Social Media Camp. “With the public having limited finances to donate to charities, it has become critical for them to learn how to tell their stories and foster community support through using social media marketing. Our Summit speakers are the best in the industry and will provide exceptional learning for the charities.”

The Social Media for Non-Profits Summit will teach non-profits how to build trust and compassion, attract new donors and grow their community online. The Summit will garner the techniques industry professionals use to create impactful campaigns and communicate their stories effectively. It will also cover content strategy, storytelling, copywriting, user-generated content, branding and much more, all targeted for the charity sector.

The Summit is a half day live virtual event with keynote speakers as well as a speaker panel. All tickets also include access to a library of over a dozen sessions to be viewed at any time.

The day begins with one of Canada’s top 40 under 40 entrepreneurs Jess Tetu. Hailing from Saskatoon, SK, she is not only a brilliant business person and self-proclaimed serial entrepreneur, but she is someone who has recognized from the beginning the importance of philanthropy. She is the Founder & CEO of 4seventyone Recovery Resources.

The speaker’s panel will include Raven Lacerte from Victoria, BC, who co-founded the Moose Hide Campaign, Maria Berglund from Portland, Oregon, who started In Kind Boxes and one more speaker to be named.

The morning will conclude with Mark Cohon from Toronto, ON who is perhaps best known for his stint as the Commissioner of the CFL, but he has worked with numerous charities over the years, including his current position as the Chair of MusiCounts, the national charity for the Juno Awards.

A full list of speakers and their topics can be found on the SMC website at

Early bird tickets are $49 CAD (first 100 early bird tickets).

This is the fourth of five virtual summits with SMC in 2021, with the final summit coming up on November 17 – Strategic Content Planning Summit. The Summit Series is supporting NEED2 Suicide Prevention Education and Support. The Summit is proudly supported by and Peninsula Co-op. 




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