VICTORIA – Hugh Culver built a successful business from his office in Kelowna in 2013 with the goal to help small business owners grow and promote their businesses through blogs.
He changed the way businesses were being seen by writing valuable content filled with expert copywriting skills, SEO strategies and social medias best practices.
After several years of successful operation, he was ready to consider an exit strategy.
At first, Culver listed with a local broker. After several months with no leads, a friend recommended Mike Lenz with the Victoria-based mergers and acquisitions firm, Chinook Business Advisory Ltd.
“A friend recommended Mike, and It changed everything,” says Culver.
He and Lenz signed an Engagement Agreement in January 2021. From there, they began working together to create a strategic and captivating marketing plan.
“It got me much more organized around how to present this to the market, so I felt much more confident,” Culver adds.
After launching the business to market, Chinook received several interested inquiries from interested buyers. Within thirty days, a serious potential buyer was identified and the purchasing process began.
“Within 1 month we had a connection with buyer who bought it,” says Culver. After engaging Chinook, this business sold quicker, and for more than he expected.
“It’s a dream come true that this little company I only started years ago is owned by somebody else, and it’s turned out he’s a great guy!” he adds.
“We had him over for supper and have gone golfing but I’m really happy with the whole result. Mike and the team at Chinook are just fantastic. It just gave me a lot of confidence to know that they already thought a lot the things ahead of time that I needed to be thinking about.
“Mike made the process easy for me”