VICTORIA – Redbrick announced the acquisition of Leadpages. Based in Minneapolis, Minnesota, Leadpages is a marketing-focused, no-code website builder enabling entrepreneurs and small-business marketers to easily build and publish websites with a focus on generating leads and transforming clicks into customers. The acquisition marks the addition of another digital company to Redbrick’s growing portfolio, bringing Redbrick’s annual revenue run rate to $80M CAD in 2020.
Over the last seven years, Leadpages has successfully closed Series A and Series B funding rounds, raising $11M USD in 2014 and $27M USD in 2015. The platform currently has over 40,000 users with annual revenue of $18M USD.
Tobyn Sowden, CEO of Redbrick
“Entrepreneurs and small businesses need support, not only easily building user-friendly websites, but also converting website visits to sales, and Leadpages has a proven track record of helping clients successfully accelerate their growth,” said Tobyn Sowden, CEO of Redbrick. “Redbrick is thrilled to welcome Leadpages to our family, and we are committed to working alongside their team to continue offering current and future customers innovative, straightforward approaches to growing their businesses online.”
With the acquisition, Leadpages will operate under the Redbrick portfolio and shared-services model with their 40-person team continuing to operate out of Minnesota.
“The Leadpages team looks forward to this new phase of growth under the Redbrick portfolio, and we will work alongside them to guide our team and loyal customers throughout this transition,” said Jason Heath, General Manager of Leadpages. “With the executive support and digital marketing expertise of the diverse Redbrick team, we will be able to help even more entrepreneurs and small businesses build appealing, results-focused websites.”
Redbrick, founded in 2011, is the parent organization to a portfolio of digital companies. The Victoria-based company was recently ranked 5th Fastest-Growing Company in Canada, and 2nd in Software by PROFIT 500.
